Who we are
Our website address is: https://definura.com/
House of Definura
House of Definura (“Definura”, “we”, “us”, or “our”) respects your privacy and is committed to protecting the personal information you provide when you visit our website, purchase our products, contact us, or use our services.
This Privacy Policy explains what information we may collect, how we use it, when we may share it, how we protect it, and the choices and rights available to you.
This policy is intended to support Definura’s obligations under applicable Nigerian data-protection law, including the Nigeria Data Protection Act 2023 (NDP Act). The Nigeria Data Protection Commission (NDPC) identifies fair, lawful and accountable processing, security, and protection of data-subject rights as core objectives of the NDP Act
1. ABOUT HOUSE OF DEFINURA
House of Definura is a Nigerian luxury fashion brand based in Lagos, offering contemporary African fashion through retail, wholesale, Made on Order and bespoke services.
Our services may require us to collect information necessary to process purchases, provide size guidance, create personalised garments, communicate with customers, and arrange delivery.
2. INFORMATION WE COLLECT
Depending on how you interact with us, we may collect the following categories of personal information.
A. Information You Provide Directly
This may include:
Full name
Email address
Telephone number
Billing address
Delivery address
Country and city
Account information
Order details
Product preferences
Size information
Measurements provided for Made on Order or bespoke garments
Communication and customer-service enquiries
Information provided through contact forms
Information you provide when requesting wholesale services
For bespoke orders, measurements and style preferences may be required because Definura creates certain garments according to a customer’s specifications.
B. Transaction Information
When you purchase from us, information relating to the transaction may be collected, including:
Products purchased
Order number
Order value
Delivery information
Payment status
Refund information
Transaction date
Where payment is processed through a third-party payment provider, that provider may separately process payment information in accordance with its own privacy policy.
C. Technical Information
When you visit our website, certain technical information may automatically be collected, such as:
IP address
Browser type
Device type
Operating system
Website pages visited
Approximate location derived from technical information
Referring website
Date and time of visits
Website interaction information
The precise information collected will depend on the technologies and services installed on the Definura website.
3. HOW WE USE YOUR INFORMATION
We may use your personal information to:
Process and fulfil orders.
Confirm purchases.
Arrange delivery.
Provide customer support.
Respond to enquiries.
Provide size guidance.
Create Made on Order and bespoke garments.
Manage wholesale enquiries and orders.
Communicate with you about your order.
Process refunds or other transaction-related requests.
Improve our website, products and services.
Maintain website security.
Detect and prevent fraud or misuse.
Maintain appropriate business and transaction records.
Comply with applicable legal and regulatory obligations.
Send marketing communications where permitted and where you have provided the required consent.
Our processing should be limited to purposes that are relevant to the relationship we have with you and the services you request.
4. LEGAL BASIS FOR PROCESSING
Depending on the circumstances, we may process personal information on one or more lawful bases recognised under applicable data-protection law.
These may include:
Performance of a Contract
We may need to process your information to fulfil an order or provide a service you have requested.
For example, we need your name, contact information and delivery address to fulfil an online purchase.
Consent
Where required, we may ask for your consent before processing your information for a particular purpose.
For example, you may be asked to consent to receiving certain marketing communications or to non-essential cookies.
Legal Obligation
We may process information where necessary to comply with applicable legal, regulatory, accounting, tax, fraud-prevention or law-enforcement requirements.
Legitimate Interests
Where permitted by applicable law, we may process information where it is reasonably necessary for legitimate business interests, such as maintaining website security, improving our services, preventing fraud, or managing customer relationships.
The NDP Act recognises lawful bases including consent, contract and legal obligations, among others.
5. MADE ON ORDER AND BESPOKE INFORMATION
Definura offers Made on Order and bespoke garments created according to customer measurements, style preferences and fabric choices.
If you request this service, we may process additional information such as:
Body measurements
Preferred garment specifications
Fabric preferences
Design preferences
Fit requirements
Other information necessary to produce the requested garment
We use this information only for legitimate purposes connected with providing the requested service, communicating with you about your order, and maintaining appropriate transaction records.
Customers should avoid providing information that is unnecessary for their order.
6. HOW WE USE COOKIES
Our website may use cookies and similar technologies.
Cookies are small files or technologies that allow a website to remember information about your browser or device.
Depending on the cookies implemented on the website, they may be used for:
Essential website functionality
Shopping-cart functionality
Remembering preferences
Website analytics
Understanding website usage
Improving website performance
Marketing or advertising, where applicable
We will provide appropriate cookie controls where required.
The NDPC’s current guidance materials emphasise providing privacy and cookie notices and giving users an opportunity to accept or decline non-essential cookies.
You may also be able to control cookies through your browser settings.
Disabling certain cookies may affect some website functionality.
7. MARKETING COMMUNICATIONS
Where permitted by law, we may contact you about:
New collections
Product launches
Special offers
Fashion updates
Definura news
Events
Other information that may be relevant to your relationship with us
Where consent is required, we will request it before sending applicable marketing communications.
You may unsubscribe from marketing communications at any time by using the unsubscribe mechanism provided in the communication or by contacting us.
Unsubscribing from marketing communications will not prevent us from sending essential communications relating to an order or service you have requested.
8. SHARING YOUR INFORMATION
We do not sell your personal information as a commercial product.
We may share relevant information with trusted third parties where reasonably necessary to operate our business and provide services.
These may include:
Payment processors
Delivery and logistics providers
Website hosting providers
Ecommerce technology providers
IT and security providers
Website analytics providers
Professional advisers
Legal or regulatory authorities where required
Other service providers acting on our behalf
We only intend to provide third parties with information reasonably necessary for the service they are providing.
Where appropriate, third-party providers may process your information under contractual or other appropriate safeguards.
9. INTERNATIONAL DATA TRANSFERS
Some service providers we use may process or store information outside Nigeria.
Where personal information is transferred to another country, we will take steps required by applicable data-protection law to ensure that the transfer and processing are appropriately protected.
International transfers may be necessary where we use global payment, hosting, ecommerce, analytics, communications or technology providers.
10. DATA SECURITY
We take reasonable technical and organisational measures designed to protect personal information against:
Unauthorised access
Unauthorised disclosure
Loss
Destruction
Alteration
Misuse
Unlawful processing
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
You should also take reasonable steps to protect your own account information, passwords and devices.
11. HOW LONG WE KEEP YOUR INFORMATION
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including:
Providing requested services
Completing transactions
Maintaining business records
Resolving disputes
Preventing fraud
Complying with legal, accounting and regulatory obligations
Establishing or defending legal claims
When personal information is no longer reasonably required, we will take appropriate steps to delete, anonymise, or securely dispose of it, subject to applicable legal requirements.
12. YOUR DATA PROTECTION RIGHTS
Subject to applicable law and any lawful limitations, you may have rights relating to your personal information, including the right to:
Request access to personal information we hold about you.
Request correction of inaccurate or incomplete information.
Request deletion of personal information in appropriate circumstances.
Request restriction of certain processing.
Object to certain processing.
Withdraw consent where processing is based on consent.
Request information about how your personal information is processed.
Exercise other rights provided under applicable Nigerian data-protection law.
The NDP Act establishes protections for data subjects and provides mechanisms for exercising privacy rights and seeking remedies where rights are violated.
Some rights may be subject to legal or legitimate limitations.
13. HOW TO MAKE A PRIVACY REQUEST
To exercise a privacy right or ask a question about how we process your information, contact us using the details below.
When appropriate, we may need to verify your identity before responding to a request. This helps prevent unauthorised disclosure of personal information.
We will handle valid requests within the timeframe required by applicable law.
14. CHILDREN’S PRIVACY
Our website is intended for general consumers and is not specifically directed at children.
We do not knowingly seek to collect unnecessary personal information from children.
If you believe that a child has provided personal information to us without appropriate authorisation, please contact us so that we can review the matter and take appropriate action.
15. THIRD-PARTY WEBSITES
Our website may contain links to third-party websites, including social media platforms and other services.
Those websites operate independently from House of Definura and may have their own privacy policies and terms.
We are not responsible for the privacy practices, security, content, or policies of third-party websites.
We encourage you to review their privacy policies before providing personal information.
16. SOCIAL MEDIA
House of Definura may maintain social-media accounts and may provide links to social-media platforms through its website.
Interactions with those platforms are governed by the privacy policies and terms of the relevant platforms.
Our official brand materials identify Instagram as one of our social channels.
17. DATA BREACHES
If we become aware of a personal-data breach that requires notification under applicable law, we will take appropriate steps to investigate, contain and address the incident and make any legally required notifications.
Where required, affected individuals and/or the appropriate regulatory authority may be notified in accordance with applicable requirements.
18. ACCURACY OF YOUR INFORMATION
We rely on customers to provide accurate and current information.
Please notify us if your:
Name
Contact information
Delivery address
Account information
Other relevant personal information
changes.
Providing inaccurate information may affect our ability to process your order or provide services correctly.
19. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy periodically to reflect:
Changes to our business
New website functionality
New services
Changes in technology
Changes in applicable law
Changes in data-protection requirements
When we make material changes, we will update the Last Updated date at the top of this policy and, where appropriate, provide additional notice.
20. CONTACT HOUSE OF DEFINURA
If you have questions about this Privacy Policy, want to exercise a privacy right, or have concerns about how your personal information is being handled, please contact us.
House of Definura
Location: Lagos, Nigeria
Phone: +234 812 277 7060
Website: shopDefinura.com
Instagram: @definura
Privacy Contact Email: Info@definura.com
21. REGULATORY INFORMATION
House of Definura intends to handle personal information in accordance with applicable Nigerian data-protection requirements, including the Nigeria Data Protection Act 2023 and applicable guidance issued by the Nigeria Data Protection Commission.
The NDPC is Nigeria’s data-protection authority established under the NDP Act 2023.
Where applicable to the business, Definura should also complete any required data-controller/data-processor registration, compliance documentation, privacy notices, cookie controls and other regulatory requirements before launch. The NDPC provides registration and compliance resources for organisations.